Chicago four man rock group teams with car manufacturer to create their next creative music video.
Ok Go is at it again. The four man rock group known for their quirky music and creative low budget videos, including the internet favorite and treadmill inspired, “Here It Goes Again,” recently teamed with Chevrolet to create a video for the song “Needing Getting.” The video features the four members driving a Chevy outfitted with retractable pneumatic arms used to play over 1,000 prearranged instruments from pianos and guitars to garbage cans and balloons. Proper timing and placement of the instruments was vital. In order to make it work, the driver (lead singer Damian Kulash) weaved his way through the specially designed course at just the right speed and just the right distance from the instruments so the pneumatic arms were effective. The result is a frantic yet coherent and creative rendition of their latest single.
Check out the music video below as well as some screen shots.
Image credits via Youtube