The jewelry company branches out to create architectural displays that light up the room.
Swarovski continues to create innovative crystal products with its latest architectural material — Honeycomb. The “architectural element” is a combination of lightweight cell cores made of polycarbonate with crystals, LED, and fiber-optic lights that creates a lattice light effect. When light hits the cut crystal, a full range of spectral colors can be viewed, giving off a brilliant light show. The unique effect also gives architects and designers the opportunity to design customized walls and ceilings.
A cut crystal, when light falls on it, gleams radiantly in the honeycomb structure on a wall or ceiling. Architecture, light and crystal appear to unite in a fully new way. The extraordinary combination of materials blends completely into the architecture and attracts the glances of the viewers.
The brand inspires designers to create a variety of animated shimmering effects. By mixing colors of light with various colors of crystals, architects and designers change mood lighting from subtle iridescent colors to vibrant hues.