Dating Service Matches Couples Based On Shoe Choices
Shoe Dating is a service that allows women to get discounts on shoes by agreeing to go on a date with the man who preselected the pair that they buy.
A new dating service in Malaysia aims to match couples based on their shoe choices. Malaysian retailer Shoes Shoes Shoes is working with dating site Lunch Actually to offer aÂ service that provides female customers discounts on heels in exchange for a blind date with the male customer who chose the pair of shoes. Shoe Dating, as it is called, requires men to pick out a pair of shoes that they would like their potential partner to wear. They will be paying a percentage of the sales price, anywhere from 10 percent and up, if a date is set up. Women then can shop at the store and if they purchase the pair of shoes at the discounted price, they are matched with the men on a first date. The service is being advertised through multiple channels, including Malaysia’s women’s radio station,Â Capital FM. This Cinderella-like service is an interesting proposition in the dating-match industry and engages both males and females with its unique approach.