Edwin opens a store in London’s Shoreditch neighborhood, featuring vintage Japanese accessories and reclaimed materials.
Japanese denim brand Edwin opened a flagship store in Shoreditch, East London last week. The store’s interior features a minimalist design with vintage accessories and trinkets. Edwin’s flagship fashion store recalls the materials, decor and typefaces of an older era. Reclaimed wood is used throughout for the flooring and part of the walls, and there is a battered, rustic aesthetic that should remind consumers of times gone by. Click through to see pictures of the store’s interior: