Fun exercise events in nightclub environments are becoming increasingly popular in the U.S. These “party workouts” offer a new way of getting fit and meeting others.
A recent article in the New York Times identifies places like SoulCycle, Barry’s Bootcamp, Uplift and Nightclub Cardio, which offer evening workouts and toning “dance parties” for people to exercise in a nightclub setting, with disco balls, theme nights, bubble machines, party favors and chances to mingle.
Party workouts, as many of them are called, attract a range of fans, including gym regulars warding off workout ennui and recent transplants to New York who don’t want to try to strike up friendships in bars. They also lure time-crunched young professionals who have outgrown the club scene — but whose idea of a good night out is a little racier than dinner and a movie.
Apparently, these party workouts are so popular that many have waiting lists for places because they sell out so quickly, and a number of companies are opening up to meet this new demand.