Secrets Of A Killer Media Buyer: The Final Round-Up

PSFK revisits its original series on the changing media landscape and the traits that help power the most innovative personalities in the biz.

Recently, we have revisited the PSFK original series ‘Secrets Of A Killer Media Buyer.’ We talked to leading industry folks to try to isolate what it is the makes a media buyer truly successful in our ever-changing and constantly new media landscape.

We isolated five themes that were the most crucial factors in the business: Future Success, Creativity, Collaboration, Curiosity and Adaptability.

Check out all the videos on these topics below:

Secrets Of A Killer Media Buyer: Future Success from Piers Fawkes on Vimeo.

Secrets Of A Killer Media Buyer: Creativity from Piers Fawkes on Vimeo.

Secrets Of A Killer Media Buyer: Collaboration from Piers Fawkes on Vimeo.

Secrets Of A Killer Media Buyer: Curiosity from Piers Fawkes on Vimeo.

Secrets Of A Killer Media Buyer: Adaptablilty from Piers Fawkes on Vimeo.

The list of experts included: K-Yun Steele, Vice President, Zenith Interactive, Kristina DiMatteo, Associate Director of Client and Media Strategy/Morpheus Media, Jordan Bitterman, Senior Vice President in Media Marketing and Content/Digitas, Erica Mannherz, Digital Supervisor/Carat, Lindsay Wong, Associate Media Director/Razorfish NYC, Nobles Crawford, Media Supervisor/PHD, Sarah Sikowitz, Group Director, Media/360i, and Nicole Newville, Vice President of Brand and Media Planning/Space 150.

Thanks very much to everyone who participated in the series!

 

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