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Secrets Of A Killer Media Buyer: The Final Round-Up

Secrets Of A Killer Media Buyer: The Final Round-Up

PSFK revisits its original series on the changing media landscape and the traits that help power the most innovative personalities in the biz.

Dory Carr-Harris, PSFK

Recently, we have revisited the PSFK original series ‘Secrets Of A Killer Media Buyer.’ We talked to leading industry folks to try to isolate what it is the makes a media buyer truly successful in our ever-changing and constantly new media landscape.

We isolated five themes that were the most crucial factors in the business: Future Success, Creativity, Collaboration, Curiosity and Adaptability.

Check out all the videos on these topics below:

Secrets Of A Killer Media Buyer: Future Success from Piers Fawkes on Vimeo.

Secrets Of A Killer Media Buyer: Creativity from Piers Fawkes on Vimeo.

Secrets Of A Killer Media Buyer: Collaboration from Piers Fawkes on Vimeo.

Secrets Of A Killer Media Buyer: Curiosity from Piers Fawkes on Vimeo.

Secrets Of A Killer Media Buyer: Adaptablilty from Piers Fawkes on Vimeo.

The list of experts included: K-Yun Steele, Vice President, Zenith Interactive, Kristina DiMatteo, Associate Director of Client and Media Strategy/Morpheus Media, Jordan Bitterman, Senior Vice President in Media Marketing and Content/Digitas, Erica Mannherz, Digital Supervisor/Carat, Lindsay Wong, Associate Media Director/Razorfish NYC, Nobles Crawford, Media Supervisor/PHD, Sarah Sikowitz, Group Director, Media/360i, and Nicole Newville, Vice President of Brand and Media Planning/Space 150.

Thanks very much to everyone who participated in the series!

 

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