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Starbucks Opens Ski-Thru Coffee Shop On The Slopes

Order hot beverages on the go without taking your snow equipment off.

Yi Chen
Yi Chen on March 2, 2012. @yiiee

Last week, Starbucks was happy to reveal its first ever ski-thru store in Squaw Valley, a popular ski resort in California, USA. The Starbucks is located on a mountaintop 2,400 meters high and allows customers to order and receive their coffee without taking off their ski or snowboard equipment.

Andy Wirth, Squaw Valley’s president and CEO, commented that:

We worked closely with the design team at Starbucks to create a one-of-a-kind experience that we know our guests will truly enjoy. Nowhere else in the world can skiers and riders enjoy a delicious Starbucks coffee without missing a beat on the slopes.

The ski-thru Starbucks can be accessed by the resort’s Funitel and is open daily from 9 a.m. to 4 p.m. throughout the winter season.

Starbucks

Photo courtesy of Squaw PR

 

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