menu

What Is Curation? [Video]

What Is Curation? [Video]
Advertising

The first video in a series by startup Percolate, explores the act of sharing and filtering content on the internet and how people's initial curiosity sparked an entire online movement.

Dory Carr-Harris, PSFK
  • 17 march 2012

The internet is growing and shifting at a pace that is almost too fast to track. As a result of this rapid forward race–and the subsequent creation of massive amounts of information–a greater emphasis is being placed on managing, sifting and selecting the most relevant, interesting, creative content out there. This is the era of curation, and of software platforms that help manage this info boom.

Percolate, a new platform that has been created to help brands and individuals manage and share content, is making waves in the space. Co-Founder, Noah Brier, shares his thoughts on why curating is on everyone’s mind:

Obviously it’s been a big subject of discussion over the last week, but we think there’s something bigger and more important about curation. It’s a way to create content in a very lightweight way and start to hone a voice and understand what works and what doesn’t. In hearing from these folks you get the real sense that most of them started doing what they do to satisfy their own curiosity. For most of them that curiosity transformed into full-fledged publishing as their simple act of sharing morphed into a hybrid publishing model: Combining third party content with their own original thinking to create something bigger.

Below is the first video in a series from Percolate explaining the shifts they are seeing in the world of content creation. Curation has obviously exploded with the growth of Twitter, Tumblr and now Pinterest and Percolate wanted to try to get into the heads of some of their favorite curators to understand what makes them tick.

Featuring:

Maria Popova (@brainpicker)
Joanne McNeil (@rhizomedotorg)
Peter Hopkins (@bigthink)
Edith Zimmerman (@thehairpin)
Anthony De Rosa (http://soupsoup.tumblr.com)
Rex Sorgatz (@fimoculous)
Piers Fawkes (@psfk)
Tina Roth Eisenberg (@swissmiss)
Video production by m_ss_ng p_eces
Advertising
Trending

Editorial Roundtable: What A People-First Workplace Must Prioritize First

Work
Syndicated Today

What Could The Highway Of The Future Look Like?

As technology for automated vehicles improves, there’s a sharper focus on building a ‘smarter’ infrastructure where they can thrive

Design Today

Plastic Wind Trees Are Bringing Sustainable Power To Residential Homes

These French-made turbines are offering a small, aesthetically pleasing approach to affordable personal energy

Trending

Get PSFK's Latest Report: Future of Retail: Technology Primer

See All
Home Today

Dyson’s Wi-Fi Connected Fan Purifies, Cools & Heats The Air

The new luxury home appliance aims to be an all-in-one device for the connected home

Education Today

Bringing Virtual Reality And Telepresence Robotics To E-Learning

This Learning Management System is embracing new technologies to reallocate teaching resources to where they should be going

PURPLELIST EXPERTS

Morgwn Rimel

Living Intelligently, Living Well

Advertising Today

Brewing Company Turns Car Emissions Into Ink

Tiger Beer has created a sustainable process to transform air pollution into supplies for street art

Design Today

Space-Saving Sofa Has Extra Furniture Hidden Inside

Living in an apartment with limited space? This three-in-one bed transforms based on your needs

Culture Today

Browser Extension Blocks Any Pages That Make You Unhappy

The software can detect your facial movements and prevent content that brings up negative emotions

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

PSFK Op-Ed august 25, 2016

Retail Expert: What Sustainability Means To The Millennial Generation

Jo Godden, Founder of RubyMoon, discusses how brands can limit their environmental impact worldwide

PSFK Labs august 25, 2016

PSFK’s Workplace Vision: How The Nurturing Of Seeds Will Come To Define The Onboarding Process

Our Future of Work vision is a service that allows companies to assemble and deliver welcome packets that are uniquely focused on the concept of growth

Automotive Today

Reserve Your Parking Spot Before You Even Get Behind The Wheel

A new Ford app allows drivers to select and arrange for a space in a garage to be available at the end of their journey, so they can travel worry-free

Work Today

PSFK’s Workplace Vision: The Desk Is Becoming An Ecosystem Of Satellite Workstations

Our Future of Work vision is an app that frees employees from the tyranny of a static desk

Food Today

A Tiny Amount Of This Powder Could Block All The Bitterness In Food

A new substance made from mushrooms can bond with taste receptors on your tongue to overcome unpleasant flavors

Asia Today

Whimsical Dental Clinic Design Aims To Calm Patient Fears

Cheerful colors and a nod to the comforts of home are design elements tactfully aimed to help people relax

Mobile Today

Messenger Service Only Delivers You Updates Three Times A Day

Formal is a new app designed to help people ignore the constant stream of texts from their phone and focus on what's in front of them

INSIGHTS COVERAGE

Rio Olympics
Innovation Coverage From The Rio Games
READ NOW

Design Today

Movable Vacation House Constructed Using Concrete Boxes

The 4,000 square foot building is made up of modular frames so it can be relocated if needed due to coastline erosion

Design Today

Redesigned Electric Fan Collapses For Easy Storage

Conbox can be kept in pieces and packed away when not in use

Ai Today

LawyerBot Is Now Helping Homeless People Qualify For Government Housing

This robot helps people get out of parking tickets and provides free legal advice to those in need

No search results found.