menu

37 % Of Shoppers Were Unable To Use In-Store Apps Because They Had No Internet Access [Headlines]

Advertising

A new survey has reported that the number one reason that customers don't use interactive shopping aids is lack of connectivity.

Dory Carr-Harris, PSFK
  • 5 april 2012

There is an obvious but often overlooked reason why in-store apps don’t always work: internet access. According to a new Deloitte consumer survey, 37 percent of smartphone-equipped shoppers have tried to use their phones in store but were thwarted by lack of internet connectivity. Business Insider

Trending

Nike Self-Lacing Shoes Prove The Future Is In Automation

Fashion
PSFK LABS REPORT

Future Of Retail 2017
Transformation Strategies For Customer-First Business
NEW

PSFK EVENT

FUTURE OF RETAIL 2017:
Conference Built Around Report Launch
BUY TICKETS

No search results found.