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Kellogg’s Launches A Limited Edition Designer Bag With Snack Bar Pocket

Kellogg’s Launches A Limited Edition Designer Bag With Snack Bar Pocket
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Special K partners with Australian designer to create bespoke handbag.

Yi Chen
  • 1 may 2012


Kellog’s has partnered with contemporary Australian fashion designer Kirrily Johnston to come up with a limited edition handbag that features an external pocket tailored to fit its Special K snack bar. The bespoke bag is made from soft calf leather and is in Special K’s signature red color.

The suede handbag retails for around $750 and comes with a handcrafted detachable key ring tassel with gold accents. Kellog’s will also hold a competition until 26 June for 50 Special K consumers in Australia to win this bag.

Kellog’s

+#advertising
+#design
+Accessories
+Advertising
+bag
+bespoke
+branding
+collaboration
+consumer goods
+Design
+designer
+Fashion
+fashion / apparel
+Food
+handbag
+handcrafted
+leather
+limited edition
+Marketing
+partnership
+RED
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