Rollout, at Toronto based custom wallpaper producer debuted a new collection called ‘Wanderlust: New York’ at the 2012 International Contemporary Furniture Fair. The collection takes inspiration from the iconic imagery of the city transit system, classic architecture, contemporary photography, vintage maps, and unique collaborations with New York-based artists and designers. Rollout worked with the MTA to source materials from their archives.
The collection spans from faithful recreations of Grand Central Blueprints and the Massimo Vignelli Subway map to more abstract patterns created with the subway train line letters. The select products that make up the collection can be ordered and printed on demand, in an effort to reduce waste and support sustainable creative business practices.