Yahoo is carrying an interesting story about a designer at Nike who sent out what some might call a cheeky remark about a basketball player who got injured. Derrick Rose suffered a season-ending ACL tear during the Chicago Bulls’ 103-91 win over the Philadelphia 76ers in a game for their first-round playoff series – and Jason Petrie sent out a tweet suggesting that the player wouldn’t have been injured if he had been wearing other shoes:
From the Twitter account of Jason Petrie, a “senior footwear designer at Nike,” according to LinkedIn, and the designer of the popular Nike basketball sneakers worn and endorsed by Miami Heat star LeBron James:
Rose, of course, wears and endorses adidas shoes; the Bulls point guard recently signed a 13-year endorsement deal with the shoemaker that, with incentives, could pay him more than $200 million. The intimation, of course, is that Rose wouldn’t have torn a ligament in his left knee if the shoes on his feet when he landed that jump stop were emblazoned with a swoosh. Of course.



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