In celebration of their championship victory at Super Bowl XLVI, The New York Giants have teamed up with Tiffany and Co. to create an augmented reality app where fans of the football team can create and share images of themselves wearing exclusive Giants jewelry. Leveraging Goldrun‘s augmented reality platform, the app allows both iOS and Android users to virtually try on any of the Giants’ 4 Super Bowl rings or pose with the Lombardi trophy.
The best photos will be curated and displayed on Giants.com and the New York Giants’ Facebook page. After users snap and share a picture using the app, they are taken to a page where they can purchase limited-edition Tiffany and Co. commemorative products.
Download the app here.