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Is Klout A Successful Marketing Tool? [Headlines]

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Do Klout Perks work? Data suggests the program has considerable momentum.

Carib Guerra

Perks is a program offered through the website in which brands are able to directly interact with their most influential consumers. Recently presented data suggests that this service is building real brand awareness. The program has been deployed 700,000 times across 350 campaigns since its beginning in 2010. TechCrunch

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