We’re back with our weekly recap of the interesting and inspiring, with a particular eye for what shifts and ideas brands should be tracking, evaluating and acting on. This is a collection of some standout business strategy, brand-building and digital media stories catching our attention.

Discussions Shaping Strategy, Creativity & Innovation 

• 32 Innovations That Will Change Your Tomorrow
• The Facebook Illusion (will online-only companies ever drive the profits that those with an actual exchange of goods do?)
• How Serial Innovators Find the Best Problems to Solve
• A Simple Tool You Need to Manage Innovation (diagram/model)
• Marketing Needs a New Metaphor (one not about war)
• KPCB and Mary Meeker’s Internet Trends 2012
• Investment Thesis at Union Square Ventures
• A Secret to Creative Problem Solving
• We’re Creating A Culture of Distraction

Notable Ideas: New Products, Platforms and Projects 

• Why We Need to Blow Up the Article In Order to Save It
• I Wish I Said Hello (Mapping the City’s Missed Connections)
• A History of Revolutionary User Interfaces
• For Tech Startups, New York Has Increasing Allure
• Make An Ad So Terrible That It Will Stand Out (and Get Clicks)
• Are Travel Agents Back?
• Google’s World Wonders Project

Brands, Companies and Entities of Note (some more obvious than others)

• Swarovski Uses Instagram Channel (and Twitter) for Exclusive Coverage of CFDA Awards
• CFDA Awards to be Livestreamed on Style.com
• Google Launches First Zagat Integration as Google+ Local
• Burberry’s ‘The Encounter’
• VW: The Original Click

Digital & Social Media News and Resources

• Revealed: Hundreds of Words to Avoid Using Online if You Don’t Want the Government Spying on You
• How Twitter Beat Facebook At Its Own Story
• Vimeo Adds Customizable Music Options and a New, Cloud-Based Enhancer Tool
• A Shopper Marketing Cheat Sheet
• How Pinterest Drives eCommerce Sales
• Eyes on Pinterest: How People Look At Your Boards
• Lyst Introduces Sale Alerts for Pinterest
• Pinterest Rival Fancy Brings Social Commerce to iPhone and iPad, Announces 1Million Users