What Have Advertisers Seen In The 750 Million Facebook ‘Likes’ [Headlines]
Likester AdCenter organizes those inputs so that a search for Starbucks reveals that fans of the coffee company are 15 times more likely to also enjoy Wet Seal, Batman and Trident Gum.
Facebook offers users options to make their accounts private. But advertisers still draw data from the social network and use it for targeted ads. BusinessInsider