menu

Crate & Barrel’s 3D Design Tool Shows Furniture In Shopper’s Homes Before They Buy [Future Of Retail]

Crate & Barrel’s 3D Design Tool Shows Furniture In Shopper’s Homes Before They Buy [Future Of Retail]
Design

The tool lets customers upload photos of their home to an online site, where the tool 'scrubs' the furniture from the layout, leaving a blank canvas for customers to experiment with before going to the store.

Allie Walker
  • 21 july 2012

Our latest Future Of Retail Report looks at the trend of Fit With A Click. One manifestation of this trend can be seen in Crate & Barrel’s 3D Room Design Tool. The furniture and home decor retailer’s tool gives customers the ability to ‘try on’ a piece of furniture in their rooms before buying it. Users simply upload a photo of the room they would like to furnish to Crate and Barrel’s online platform and provide their room’s dimensions (length, width and ceiling height). Once uploaded, the photo is “scrubbed clean” of its furniture, enabling shoppers to substitute pieces from the retailer’s online catalog and visualize them as they would apear in the room. Shoppers can then email the modified photo of their room to the nearest Crate and Barrel and schedule a personal design appointment with an associate.

Crate & Barrel / 3D Room Design Tool

A summary of PSFK’s Future of Retail report is available to view for free – and a download of the full 100 page document can be ordered today.

+#design
+#retail
+#technology
+3D technology
+Design
+Electronics & Gadgets
+fit with a click
+home
+Home & Garden
+Innovation
+innovation
+iPad
+online shopping
+Retail
+technology
+Work & Business
Trending

Upscale Delivery Service Points To The Future Of The Cannabis Industry

Luxury
Related Expert

Paula Scher

Graphic Design, Branding, Print Design, Design

Children february 24, 2017
NEW TREND REPORT


RETAIL SNAPSHOT IN LA

A neighborhood-by-neighborhood guide to the city's retail experiments.

DOWNLOAD TODAY

PSFK EVENTS


PSFK 2017 Conference

Ranked #1 of the Most Innovative Conferences of 2016 by Inc. Magazine


BUY YOUR TICKETS, MAY 19

Advertising february 23, 2017
Automotive february 23, 2017
No search results found.