menu

JC Penny Carves Out Its Stores To Host Branded “Shops” [Headlines]

Advertising

Major retailer turns its giant department stores into collected mini outlets within its larger store.

Karen Baker
  • 25 july 2012

The major retailer  launched new “shops-within-a-shop” at its New York City location yesterday guided by Apple alum and current CEO Ron Johnson. Sections within the store will be carved out to provide branded, experiential experiences for consumers.

Ad Age

 

Trending

Nike Self-Lacing Shoes Prove The Future Is In Automation

Fashion
PSFK LABS REPORT

Future Of Retail 2017
Transformation Strategies For Customer-First Business
NEW

PSFK EVENT

FUTURE OF RETAIL 2017:
Conference Built Around Report Launch
BUY TICKETS

No search results found.