menu

AR Experience Creates A Tailored Dark Knight Soundtrack For Daily Life

AR Experience Creates A Tailored Dark Knight Soundtrack For Daily Life
Advertising

App immerses the user into the sounds of Gotham City based on their current surroundings.

Nestor Bailly, PSFK
  • 23 july 2012

To promote the release of the highly anticipated blockbuster ‘The Dark Knight Rises,’ the film’s creators have released an app that fully integrates the soundtrack into an experience that changes depending on the time of day and the user’s environment.

Instead of focusing on the visual, which the movie does itself, the app highlights Hans Zimmer’s score and the sounds of Gotham City. Users plug in headphones and choose ‘AutoPilot’ or ‘Manual’ mode. With AutoPilot the app decides what the user will hear based on ambient noise, time of day and whether the user is moving about. The app then selects music, sounds and voices to create a ‘Gotham experience’ that reflects the reality the user is in. Audio commentary on the development of the movie’s music is also interspersed throughout the user’s experience.

This app creates a larger experience around the movie and merges the fictional with reality, something filmmakers themselves have felt over the years while making the Batman trilogy. The pure focus on audio is a refreshing departure from most apps of this sort, with the ‘Inception’ movie app setting a similar precedent a few years back.

The Dark Knight Rises Z+ app

Advertising
Trending

Volvo's Self-Driving Trucks Will Soon Be Put To Work In An Underground Mine

Automotive
Retail Today

Gilt’s Pop-Up House Is The Kind Of Store You’ll Want To Live In

The New York City townhouse plays host to the latest in retail inspiration, curation, and lifestyle activation (and some libations, too)

Advertising Today

The Hottest Chip In The World Comes Packed In A Coffin-Shaped Box

The individually wrapped snack is made from the spiciest known chili

Trending

Get PSFK's Related Report: Future of Automotive

See All
Mobile Today

Registering To Vote Is Now Just A Text Away

A new bot aims to mobilize underrepresented groups this election season through SMS and Facebook Messenger

Luxury Today

Shoe Repair Has Moved Onto Your Phone

Cobbler Concierge is an on-demand service to get your footwear fixed online

Work Today

Microsoft Wants To Help Workers Better Communicate With Their Coworkers

Project Sonoma is a new app designed to help employees chat and coordinate shifts with their associates

Advertising Today

Real-Time Data Used To Calculate The Brand Power Of Athletes

Brandtix has develope a digital platform with a complex algorithm that combines social media variables with player performance to predict the next A-list pros

PSFK LABS REPORT

Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry
NEW

PSFK Op-Ed september 27, 2016

Modern Workplace Culture: No More Fat Cats Or Kissing Ass

Samar Birwadker, CEO & Co-Founder of Good & Co, on designing shared organizational values to optimize employee happiness and success

PSFK Labs Yesterday

The 10 Steps To Discover, Hire, Develop Your Next Leader

PSFK's Future of Work report outlines key steps in the employee development path to empower next-gen leaders

Automotive Yesterday

Toyota Is Using Sewage To Power Its New Electric Car

A new hydrogen-fueled vehicle is driven by what we flush away

Culture Yesterday

Catch A Concert On This Small Floating Island

A man-made archipelago in Italy is hosting music and art performances

Design & Architecture Yesterday

DIY Kit Lets You Build Your Own Wooden Bike, Boat Or Caravan

Woodenwidget says its detailed guides are suitable for beginners and experienced woodworkers alike

Social Media Yesterday

The United Nations Has Launched Its Own Social Media Platform

A new app aims to get younger audiences more involved in sustainable development goals

Design Yesterday

Crash-Friendly Drone Made From LEGOs Is Completely Rebuildable

The clever device offers games, education and the uniquely rewarding experience of destroying your high-flying airship

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

Fitness / Sport Yesterday

Free Sneakers Given Out To Motivated Marathon Runners

Strava will give the shoes to athletes who run the second half of their race faster than the first

Culture Yesterday

Someone Invented A Robot Just To Serve Trays Of Beef Jerky

Boston Red Sox star David Ortiz, in partnership with Chef's Cut Real Jerky, creates an automated snack delivery system

Millennials Yesterday

Why A Social Networking Site Decided To Rebrand

Meetup, a platform that connects like-minded individuals, has taken steps to stay relevant amongst millennials

No search results found.