menu

Sephora’s New Nail Polish Prints The New York Times On Nails [Video]

Sephora’s New Nail Polish Prints The New York Times On Nails [Video]
culture

The cosmetics brand's latest offing is inspired by newsprint.

Yi Chen
  • 9 july 2012


Cosmetic store Sephora has launched its own four-piece nail sets that are inspired by newspaper typography. The set is part of Sephora’s ‘The New Black’ series and come in two different shades: ‘Times Late Edition’ and ‘Weekly Journal.’ Each nail lacquer set comes with an alcohol-based solution that allows the user to have the newsprint transferred onto her nails.

Sephora’s innovative lacquer set hopes to attract women working in the creative field who want an edgy look but still look professional at the same time. Each set retails for $16 and can be purchased in store or at selected online stores. Watch the video below to see how the set works.

Sephora

Photos courtesy of Beautezine

+#culture
+business
+cosmetic
+culture
+Fashion
+nail polish
+Retail
+sephora
+technology
+USA
+work
+Work & Business
Trending

3 Key Trends Driving The Future Of Entertainment Consumption

Augmented & Virtual Reality
TREND REPORT


NEW: ENTERTAINMENT DEBRIEF
Media in the age of omnipresent tech


DOWNLOAD NOW

PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

USA february 17, 2017
Health february 17, 2017
No search results found.