Join us as we trend the best of best in advertising, fashion, design and tech in the 2012 Olympic Games.
Today we begin our Olympic coverage. What has PSFK got to do with the sporting event, you may ask? For us, at moments like this there is an incredible focus on innovation and creative expression. There are new bikes, updated fabrics, better fitness technology, fantastic design and best-in-class advertising. Each day we will show that there really is an amazing amount to be inspired by — whether you are into sport or not.
Over the next 2 weeks you can follow our coverage in a number of ways:
- By reading our special London 2012 section that will be updated several times a day
- By following PSFK on Twitter and looking out for our special tag #PSFKLON2012 for Olympic stories, links and reaction
- By subscribing to our newsletter to get Olympic news shared alongside our daily inspiration items
- By adding our special Olympics RSS feed to your reader
- By liking us on Facebook page to catch our highlights each day
Hoping that you’ll join us as we enjoy these special two weeks in London.