Beam Toothbrush claims to be the “first app-connected toothbrush” that allows users to track their dental hygiene habits. It looks like an ordinary electric toothbrush but has built-in Bluetooth technology which can track results through a connected smartphone app.
Alex Frommeyer, CEO of Beam, explained that, “Nothing about how you brush your teeth changes at all, but what we can do while you’re brushing your teeth does change.”
The sensor in the toothbrush automatically starts collecting data when placed in the mouth as it reacts to the body’s bioelectricity. The information is then pushed to the Beam app, which is available on the iPhone and also Android smartphones. Users can see how often they brush and how long they brush for. They can even set “brushing goals” and share the data with their dentists.
The Beam Toothbrush will be available in November for $50. It will initially be introduced as a manual toothbrush, but there are plans to roll out an electric version in the future.