Marc Jacobs Turns His Back On The Iconic Logo For Louis Vuitton’s S/S13 Collection
Pop art influenced ready-to-wear line with nary a 'LV' in sight.
Charged with pop art influences and bright colors, cascading escalators delivered models two-by-two onto a oversized checked runway to introduce Louis Vuitton’s Spring/Summer 2013 collection.
Taking a step away from the luxury brand’s heavy handed use of its iconic logo, Louis Vuitton Creative Director, Marc Jacobs, introduced a completely logo-free ready-to-wear women’s line of dresses, skirts, tops, jackets and accessories.
View the bold, graphic elements with a strong mod nod in the video and gallery below: