Street artist Ernest Zacharevic and the agency Happiness Brussels collaborated on a project for Toyota Belgium that confronted drivers with the dangers of maneuvering in reverse and highlighted the positive effect of rearview cameras.

As many car accidents happen while reversing, with cars being dented or scratched and children getting injured or killed, Zacharevic painted street art in a parking lot in Brussels that drivers would see when parking their cars.

The lifelike images on the walls showed children playing and featured the message ‘Protect what’s behind you.’ Check out the video below to learn more about the project:

Ernest Zacharevic