PSFK CONFERENCE LONDON: 18 Change-Making Videos

PSFK CONFERENCE LONDON: 18 Change-Making Videos

The full list of talks by an incredible mix of artists, designers, marketers and technologists inspire our audience of creative professionals.

Karen Summerson
  • 28 october 2012

This past September, PSFK hosted its annual conference celebrating new ideas in London. An audience of creative professionals from across advertising, design, marketing and technology industries listened to a mix of inspirational speakers curated by the PSFK editorial team. Here’s the full list of 20 talks.

Managing Our Digital Legacies – Richard Banks, Microsoft Research

The Microsoft Research designer introduces the reality of online selves and what they mean for our future.

Creating Technology That Has A Mind Of Its Own – Katrin Baumgarten

The designer explores the possibility of machines that think for themselves.

Augmented Reality Is The ‘Harry Potterfication’ of Print Media – Jess Butcher, Blippar

The CMO and Founding Director highlights that ability of technology to enliven old mediums.

When Branding Means Living Life – James Fairbank, Rapha

Chief Marketer explains how the biking brand manifests through the motto ‘Glory Through Suffering’.

Why Low-Tech Innovation Is The Future – Johnathan Ford, Pearlfisher

The Creative Partner illustrates the importance of keeping things simple can offer the most rewarding solutions.

How The Youth Generation Is Transforming Mobile Technology – Debbie Forster, Apps For Good

President shows how teens are designing apps to address common social issues.

How To Create A Great Brand By Asking ‘Stupid’ Questions – Dan Germain, Innocent

Head Creative at Innocent Drinks explains how story-telling and trial & error created a brand that customers can love.

How Sustainability In Business Evolved Into ‘Impact Opportunity’ – Tamara Giltsoff

Innovation expert discusses how making green initiatives part of product development is the only way to effect progressive change.

How Anyone Can Master Technology – Daniel Hirschmann & Bethany Koby, Technology Will Save Us

The co-founders of Technology Will Save Us introduce us to DIY dissection and the creation of new gadgets by starting from the inside out.

Virtual Shopping Is The Future of Retail – Mikko Martikainen, Sayduck Ltd.

The CEO introduces the mobile app that will change the way that we buy.

Why Kids Learn Best Through Doing – Jason Milligan, Sesame Workshop

The Creative Director introduces new forms of kinetic learning.

Restrictions Force Us To Be Creative – John Pugh, Boehringer Ingelheim

Director of Digital Communications explains the importance of fun on social media to aid a corporation’s reputation and outlook.

To Fix Finance We Must Disrupt Money – Stan Stalnaker, Hub Culture

Founder of digital currency Ven proposes new international currency that will reform commerce.

Transforming Mundane Technology Into Interesting Objects – Dhani Sutanto

The artist and freelance Art Director, takes drab, cumbersome technology and makes them into personal, useful pieces.

Keeping True To ‘Old Fashioned’ Brand Values Will Help Spur Creativity – Julian Thomson, Jaguar

Head of Jaguar Advanced Design discusses how emotional connections between the producer and the consumer are what keep companies relevant.

Choreographing Public Spaces To Tell Stories – James Tichenor & Josh Walton, Rockwell Labs

Founders of Rockwell Labs explain how digital and physical realms come together to create spectacle and novel experiences.

 Using Data For Good – Diana Verde Nieto, Positive Luxury


CEO shares a new way for socially conscious consumers to buy online by turning e-tracking to their benefit.

A Newsfeed For The Physical World – Matt Webb, BERG

The CEO introduces their latest design, the “Little Printer” that creates a miniature newspaper based on its owners interests and tastes.

Like these PSFK CONFERENCE LONDON 2012 talks? Come to see more in SAN FRANCISCO on November 1st!


Lancôme's Newest Campaign Stars A Domestic Abuse Survivor

Arts & Culture Yesterday

Small Urban Pavilions Create A Nature Refuge In East London

These relaxing micro shelters provide a haven amidst chaotic city environments

Travel Yesterday

Travel Laundry Pouch Washes Your Clothes Wherever You Are

The Scrubba Wash Bag helps anyone wash their clothes easily and quickly with just a little water and soap


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Social Media Yesterday

Swipe Up To Register To Vote On Snapchat

The social platform has partnered with TurboVote to help young people easily enroll in less than one minute

Children Yesterday

Battle Card Game Promotes Childhood Vaccinations

An Australian doctor has developed a playful way to inform parents about immunization and entertain kids

Fitness / Sport Yesterday

Oakley And Intel’s Sunglasses Give You A Built-In Personal Trainer Wherever You Go

The sunglasses/earbuds hybrid tracks your performance and lets you know how well your workouts are going

Experiential Marketing Yesterday

UNICEF’s ‘Time Machine’ Tells Stories With Data

An experiential installation at the UN General Assembly reminds us why every child matters

Design & Architecture Yesterday

Watch The World’s Tallest Building Become An LED Display

Burj Khalifa gives a backstage look at how the transformation came to be


Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry

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Productivity Expert: The Magic Of The Five-Hour Workday

Stephan Aarstol, Founder of Tower Paddle Boards, explains why the modern notion of office hours needs to evolve

PSFK Labs Yesterday

Modern Workplace Culture: No More Fat Cats Or Kissing Ass

Samar Birwadker, CEO & Co-Founder of Good & Co, on designing shared organizational values to optimize employee happiness and success

Travel Yesterday

Boeing Wants To Make Your Flight Better With Cloud And Star Projections

The manufacturer is trying to patent a projection system that would allow them to project images onto a plane's interior surfaces

Latin America Yesterday

Colombians Teach Dance To Fund Students’ Education

Chocó to Dance is a platform that shows you how to replicate popular Latin dances to help create scholarships for local students

Work Yesterday

Editorial Roundtable: What A People-First Workplace Must Prioritize First

Managed By Q, Soma, Workbar, Primary, AltSchool and thinkPARALLAX on why employee fulfillment is a journey and not a destination

Culture Yesterday

Brand Engagement At The Gates Of The World’s Largest Open-Air Gallery

Tiger Beer and a neighborhood-minded nonprofit celebrate and promote New York's creative spirit by beautifying 100 security gates


Future Of Work
Cultivating The Next Generation Of Leaders

Technology Yesterday

How Technology Can Save The World By Saving Time

PSFK attends the Social Good Summit 2016 to see how new tech is changing the world for the better

Travel Yesterday

Marriott’s Gravity Room Installation Gives Travelers A New Perspective

The luxury hotel chain's #MGravityRoom invites visitors to snap and share pictures of its inverted set up

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