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PSFK CONFERENCE LONDON: 18 Change-Making Videos

The full list of talks by an incredible mix of artists, designers, marketers and technologists inspire our audience of creative professionals.

Karen Summerson
Karen Summerson on October 28, 2012. @KJSummerson

This past September, PSFK hosted its annual conference celebrating new ideas in London. An audience of creative professionals from across advertising, design, marketing and technology industries listened to a mix of inspirational speakers curated by the PSFK editorial team. Here’s the full list of 20 talks.

Managing Our Digital Legacies – Richard Banks, Microsoft Research

The Microsoft Research designer introduces the reality of online selves and what they mean for our future.

Creating Technology That Has A Mind Of Its Own – Katrin Baumgarten

The designer explores the possibility of machines that think for themselves.

Augmented Reality Is The ‘Harry Potterfication’ of Print Media – Jess Butcher, Blippar

The CMO and Founding Director highlights that ability of technology to enliven old mediums.

When Branding Means Living Life – James Fairbank, Rapha

Chief Marketer explains how the biking brand manifests through the motto ‘Glory Through Suffering’.

Why Low-Tech Innovation Is The Future – Johnathan Ford, Pearlfisher

The Creative Partner illustrates the importance of keeping things simple can offer the most rewarding solutions.

How The Youth Generation Is Transforming Mobile Technology – Debbie Forster, Apps For Good

President shows how teens are designing apps to address common social issues.

How To Create A Great Brand By Asking ‘Stupid’ Questions – Dan Germain, Innocent

Head Creative at Innocent Drinks explains how story-telling and trial & error created a brand that customers can love.

How Sustainability In Business Evolved Into ‘Impact Opportunity’ – Tamara Giltsoff

Innovation expert discusses how making green initiatives part of product development is the only way to effect progressive change.

How Anyone Can Master Technology – Daniel Hirschmann & Bethany Koby, Technology Will Save Us

The co-founders of Technology Will Save Us introduce us to DIY dissection and the creation of new gadgets by starting from the inside out.

Virtual Shopping Is The Future of Retail – Mikko Martikainen, Sayduck Ltd.

The CEO introduces the mobile app that will change the way that we buy.

Why Kids Learn Best Through Doing – Jason Milligan, Sesame Workshop

The Creative Director introduces new forms of kinetic learning.

Restrictions Force Us To Be Creative – John Pugh, Boehringer Ingelheim

Director of Digital Communications explains the importance of fun on social media to aid a corporation’s reputation and outlook.

To Fix Finance We Must Disrupt Money – Stan Stalnaker, Hub Culture

Founder of digital currency Ven proposes new international currency that will reform commerce.

Transforming Mundane Technology Into Interesting Objects – Dhani Sutanto

The artist and freelance Art Director, takes drab, cumbersome technology and makes them into personal, useful pieces.

Keeping True To ‘Old Fashioned’ Brand Values Will Help Spur Creativity – Julian Thomson, Jaguar

Head of Jaguar Advanced Design discusses how emotional connections between the producer and the consumer are what keep companies relevant.

Choreographing Public Spaces To Tell Stories – James Tichenor & Josh Walton, Rockwell Labs

Founders of Rockwell Labs explain how digital and physical realms come together to create spectacle and novel experiences.

 Using Data For Good – Diana Verde Nieto, Positive Luxury

 

CEO shares a new way for socially conscious consumers to buy online by turning e-tracking to their benefit.

A Newsfeed For The Physical World – Matt Webb, BERG

The CEO introduces their latest design, the “Little Printer” that creates a miniature newspaper based on its owners interests and tastes.

Like these PSFK CONFERENCE LONDON 2012 talks? Come to see more in SAN FRANCISCO on November 1st!

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