To promote the direct rail service, the French national railway SNCF installed a cube that virtually ‘transported’ people.
Last month, French railway SNCF invited the people of Lyon to take a quick look at Brussels to celebrate the company’s direct high-speed line, which links the two cities in just 3 hours 20 mins. A large white cube was installed in the city’s Place de la République, which ‘transported’ people to the town square in Belgium’s capital when they stuck their head inside. In Brussels, the person’s head was projected onto a screen via live video feed. The mayor and townspeople asked the person their name, and then a band played them a song, making them feel as though they were in the town too. You can check out the installation in the video below: