menu

CNN Lights Up Empire State Building With Real-Time Election Results

CNN Lights Up Empire State Building With Real-Time Election Results
Design

The news network introduces a highly visual way for New Yorkers to stay updated on the race to the White House.

Allie Walker
  • 6 november 2012

In NYC and want to watch the election results? Instead of watching real-time results on your TV or computer screen, all you’ll have to do is look up at the New York skyline. In partnership with CNN, the Empire State Building will use a new LED lighting system to show the running tally of each candidate’s electoral votes. The Empire State Building is regularly lit with various colors to celebrate important events or milestones, including past elections. On Election Day in 2008, the building’s lights were split for the first time, half red for McCain, and half red for Obama.

Tonight, the lights will be split once again for Romney and Obama, but for the first time, the lights will dynamically change throughout the night. As CNN projects the winner of each state and the electoral votes are allocated to either candidate, the strips of red and blue will act as a glowing tally, growing until one candidate reaches the needed 270 votes:

This occasion will mark the iconic Empire State Building’s first-ever use of their new custom LED panel technology, a state-of-the-art dynamic lighting system from Philips Color Kinetics that is unique to the Empire State Building and will allow the building’s façade and mast to change lighting scenes in real-time. The four-sided tower, which sits atop the building more than a quarter of a mile from the streets of Manhattan, will be illuminated in patriotic red, white and blue vertical stripes, while the mast will be lit in blue and in red on two sides each to represent President Obama and Gov. Romney’s respective electoral vote totals.

For those not in NYC, CNN will air live footage of the changing building, and when the winner of the 2012 Presidential Election is announced, the lights will instantly change to either all blue or all red.

CNN

Header image credit: Dan Nguyen

Design
Trending

Japanese Face Wash Creates A Perfect Rose Every Time

Arts & Culture
Mobile Yesterday

Get A Better Idea Of How You Are Wasting Your Time

The TouchTime app is trying to revolutionize personal task management by providing detailed insight on how to be more efficient

Culture Yesterday

London Telephone Box Repurposed As A Tiny Mobile Repair Shop

Tools and supplies to replace broken screens or damage are neatly stowed away in these micro-workrooms

Trending

Get PSFK's Latest Report: Future of Retail: Technology Primer

See All
Design Yesterday

Conceptual Sportswear Created Out Of Futuristic Condom Material

A Dutch fashion designer is experimenting with new methods and fabrics to make high performance clothing

Fashion Yesterday

Fashionable Tassel Will Ensure You Never Lose Your Valuables Again

The device is fashion meets connected tech, that will help you keep track of your belongings at all times

PURPLELIST EXPERTS

Zach Lieberman

Art, Technology, Programming

Syndicated Yesterday

Would You Wear Wool Shoes To Save The Environment?

As demand for wool shoes grows, a number of US footwear brands are heading directly to the source: the sheep pastures of New Zealand

Sustainability Yesterday

Self-Healing Material Is Fashioned Out Of Squid Teeth

Penn State researchers have devised a new textile that uses organic proteins

Arts & Culture Yesterday

Search Engine Turns Your Own Drawings Into Photos

This image-matching software accepts hand-made sketches instead of keywords

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

PSFK Op-Ed august 24, 2016

Why Building Better Offices Is The Key To Employee Engagement

Interaction Designer and Audio-visual Technologist at ESI Design illustrates the value in creating environments filled with surprise and delight

PSFK Labs august 25, 2016

PSFK’s Workplace Vision: How The Nurturing Of Seeds Will Come To Define The Onboarding Process

Our Future of Work vision is a service that allows companies to assemble and deliver welcome packets that are uniquely focused on the concept of growth

Arts & Culture Yesterday

Illustrator Interprets The Experiences Of Blind Travelers

Artist Alby Letoy creates drawings of poignant travel memories for the visually impaired

Advertising Yesterday

Clickbait Titles Used For The Good Of Charity

An agency devised an unlikely campaign that uses clickbait as a positive force to drive awareness to nonprofit initiatives

Advertising Yesterday

The Best In Eye-Catching Olympics Campaigns

PSFK rounds out the Rio Games with our picks for the best advertising moments off the field

Work Yesterday

Editorial Roundtable: The Arrival Of The People-First Workplace

Managed By Q, Soma, Workbar, Primary and thinkPARALLAX enumerate the reasons why companies need an employee-embracing workforce in order to exist

Arts & Culture Yesterday

Transforming Light Waves Into A New Art Form

An artist uses glass treated with layers of metallic coatings to create a unique installation called lightpaintings

INSIGHTS COVERAGE

Rio Olympics
Innovation Coverage From The Rio Games
READ NOW

Design Yesterday

This Windbreaker Lets You Explore The Outdoors While Charging Your Phone

The apparel includes solar panels that allow the wearer to stay connected through the power of renewable energy

Asia Yesterday

The Goal Of This Game Is To Not Get Laid Off From Your Job

A hit mobile app has you working really, really hard to not get fired as you climb the corporate ladder

Advertising Yesterday

Movie Critic Bot Guides Viewers Through Festival Offerings

The Toronto International Film Festival has created a Facebook Messenger chatbot to help attendants curate their schedule

No search results found.