Conde Nast Redesigns Magazine Covers To Look Like Windows 8 Start Screen
Glossy promotions will be attached to the front of 14 titles in December, from Wired to Vogue, and Glamour.
- 19 november 2012
For fourteen of Conde Nast‘s December issues of magazines including Wired, The New Yorker, Vogue, and Glamour, the covers won’t look anything like the standard ones. Instead they’ll look like Windows 8 Start screens, as part of the company’s initiative to inform readers about its content on the new platform. The cover attachments aren’t paid ads for Microsoft, which can be found inside the magazines, but they are coordinated with them. Ad Age reports that the full pages show the Windows 8 Start screen tailored for some of the magazines’ editors:
Glamour, for example, depicts a Start screen for Editor-in-Chief Cindi Leive with items such as highlights from a magazine event, a tweet that Windows 8 pulled in from @glamourmag, a December Issue Sampler for Windows 8, the Windows camera app, a special edition of the magazine and a holiday-party reminder from the new Windows 8 Calendar app.