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PSFK’s Top Advertising Stories Of 2012

PSFK’s Top Advertising Stories Of 2012
Advertising

A roundup of our 20 most popular ad articles from the past year.

Andrew Vaterlaus-Staby, PSFK Labs
  • 26 december 2012

As the year draws to a close, PSFK is rounding up the most interesting, compelling, and popular posts of the past year.

Check out our top 20 most popular advertisement stories from 2012 below:

future-famous-logos

What Could Famous Logos Look Like In 100 Years? [Pics]

StockLogos, the world’s largest identity design community, has reviewed the history and imagined how famous logos from megabrands like Apple and Ford will look in the future.

twinkie-37-ingredients

A Twinkie Dissected Into Its 37 Ingredients [Pics]

As Hostess Brands Inc. deals with the flood of inquiries interested in reviving the Twinkies brand, photographer Dwight Eschliman turned his attention to the ingredients that make up the snack.

famous-logo-in-comic-sans

What Would Famous Logos Look Like Written In Comic Sans? [Pics]

Russian designer Oleg Tarasov has explored typography and the hated font Comic Sans (there is even a ‘Ban Comic Sans‘ website).

surprise-sidewalk-dance-party

Unsuspecting Passerby Step On Pavement Squares And Reveal A Dance Party

As part of the campaign to promote Microsoft’s Windows 8, citizens of Oslo, Norway were treated to a surprise dance party whenever they stepped on a “Live Tile.”

facebook-timeline-israeli-anti-drug

Facebook Timeline Ads Show Your Clean Vs. Drug-Addicted Life

In a creative social media campaign, media agency McCann Digital Israel has used the new Facebook Timeline design to advertise for the Israel Anti-Drug Authority.

agency-time-sheet-beer-fridge

Agency Beer Fridge Only Opens When Weekly Time Sheets Are Done [Video]

Part social experiment, part incentive program, Casa created the Drink Time Sheet, a fridge full of free beer for employees to enjoy… after they’ve completed their time sheets.

muscle-music-terry-crews-old-spice

Play Music On Terry Crews’ Muscles In Interactive Old Spice Ad

Who knew flexing your muscles could be so entertaining? In the latest ad for Old Spice, Terry Crews’ muscles become the controller for a variety of instruments.

ikea-cardboard-digital-camera

IKEA Reveals A Digital Camera Made Of Cardboard

At the recent Fuorisalone event, a design expo held in Milan, IKEA gave out branded cameras in its press kit to media attendees.

lickable-cake-elevator

Lickable Elevator Features Wallpaper Covered In Cake

In many office buildings, most people entering an elevator hardly make eye contact with one another, so the idea of licking the elevator walls together seems completely far-fetched.

burger-kings-cheeseburger-eyeshadow

Burger King Immortalizes Its Cheeseburger In Eyeshadow

Burger King’s latest foray into visual advertising introduces a new wave of possibilities for using makeup and other cosmetics to promote a brand or service.

nestle-golden-ticket-gps-chocolate-bars

Nestle Embeds GPS In Chocolate Bars For Real-Life ‘Golden Ticket’ Contest

Nestlé‘s ‘We Will Find You’ promotion in the UK is like a real-world Willy Wonka competition, with six of the brand’s chocolate bars leading to a great prize.

hipster-logos

Popular Logos Rebranded By Hipsters

Take a scroll through this Tumblr and view how the iconic Colonel Sanders is replaced by Buddy Holly glasses and a moustache, McDonald’s signature logo becomes a bold black pair of cutlery, and the Heinz Ketchup label looks like an artisanal brand sold at the Brooklyn Flea.

famous-logos-cost

How Much Did Famous Logos Cost To Design? [Gallery]

The Internet tends to throw a fit when big brands change their logo- so much so that some brands decide to drop the new look and revert back to the older version.

wonderbra-ad-undress-models

New Wonderbra Ads Lets Users Undress Models With Their Smartphones

Smartphone owners who catch a new ads campaign by Wonderbra are invited to watch as supermodel Adriana Cernanova “unveils her secrets.”

coca-cola-instagram-competitor

Coca-Cola Launches Instagram Competitor

Coca-Cola is planning to launch a new photo-sharing service called ‘Happy Places‘, and has released a free iPhone app that shows what it will be like.

mcdonalds-twitter-campaign-fail

#McFail: McDonalds Loses Control Of Their Twitter Campaign

McDonald’s social media campaign backfired on Twitter last week after the fast food giant started using the #McDStories hashtag to encourage people to share their experiences. Instead of positive reactions, consumers mainly used the hashtag to make fun of and hurl abuse at the company.

digital-auto-advertising-examples

10 Top Digital Campaigns By Auto Brands In The Creative Sandbox Archive

Digital properties are shaping up to demonstrate some of the most inspirational commercial work. That’s why Google has developed Creative Sandbox, a microsite housing a curated selection of work from the advertising industry for people to vote on.

nude-model-vodka

Vodka Made From Filtering The Liquor Over Nude Models [Video]

There’s no doubt that G Spirits liquor company is powered by men – and their special German vodka certainly isn’t being filtered for purity. The spirits company released a collection of limited edition spirits that have been ‘filtered’ by being poured down the nude bodies of models.

coca-cola-hug-vending-machine

Hug A Coca-Cola Vending Machine To Get A Free Soda

A vending machine in Coca Cola’s iconic red color and with the words ‘Hug Me’ displayed in the brand’s signature white font, has showed up overnight at the National University of Singapore.

baby-alcohol-bottles

Spoof Baby Brand Alcohol Bottles Markets Barbie Vodka [Pics]

The Italian designer Anna Utopia Giordano has come up with an art project with a humorous design concept that mixes famous alcohol brands and kids toy makers.

Advertising
Trending

This LA Hotel Is Designed Specifically For Cocktail Drinkers

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Mobile Today

Get A Better Idea Of How You Are Wasting Your Time

The TouchTime app is trying to revolutionize personal task management by providing detailed insight on how to be more efficient

Culture Today

London Telephone Box Repurposed As A Tiny Mobile Repair Shop

Tools and supplies to replace broken screens or damage are neatly stowed away in these micro-workrooms

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Conceptual Sportswear Created Out Of Futuristic Condom Material

A Dutch fashion designer is experimenting with new methods and fabrics to make high performance clothing

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Syndicated Today

Would You Wear Wool Shoes To Save The Environment?

As demand for wool shoes grows, a number of US footwear brands are heading directly to the source: the sheep pastures of New Zealand

Sustainability Today

Self-Healing Material Is Fashioned Out Of Squid Teeth

Penn State researchers have devised a new textile that uses organic proteins

Arts & Culture Today

Search Engine Turns Your Own Drawings Into Photos

This image-matching software accepts hand-made sketches instead of keywords

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Retail Expert: What Sustainability Means To The Millennial Generation

Jo Godden, Founder of RubyMoon, discusses how brands can limit their environmental impact worldwide

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PSFK’s Workplace Vision: How The Nurturing Of Seeds Will Come To Define The Onboarding Process

Our Future of Work vision is a service that allows companies to assemble and deliver welcome packets that are uniquely focused on the concept of growth

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Illustrator Interprets The Experiences Of Blind Travelers

Artist Alby Letoy creates drawings of poignant travel memories for the visually impaired

Advertising Today

Clickbait Titles Used For The Good Of Charity

An agency devised an unlikely campaign that uses clickbait as a positive force to drive awareness to nonprofit initiatives

Advertising Today

The Best In Eye-Catching Olympics Campaigns

PSFK rounds out the Rio Games with our picks for the best advertising moments off the field

Work Today

Editorial Roundtable: The Arrival Of The People-First Workplace

Managed By Q, Soma, Workbar, Primary and thinkPARALLAX enumerate the reasons why companies need an employee-embracing workforce in order to exist

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Transforming Light Waves Into A New Art Form

An artist uses glass treated with layers of metallic coatings to create a unique installation called lightpaintings

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This Windbreaker Lets You Explore The Outdoors While Charging Your Phone

The apparel includes solar panels that allow the wearer to stay connected through the power of renewable energy

Asia Today

The Goal Of This Game Is To Not Get Laid Off From Your Job

A hit mobile app has you working really, really hard to not get fired as you climb the corporate ladder

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Movie Critic Bot Guides Viewers Through Festival Offerings

The Toronto International Film Festival has created a Facebook Messenger chatbot to help attendants curate their schedule

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