PSFK’s Top Advertising Stories Of 2012
A roundup of our 20 most popular ad articles from the past year.
As the year draws to a close, PSFK is rounding up the most interesting, compelling, and popular posts of the past year.
Check out our top 20 most popular advertisement stories from 2012 below:
StockLogos, the world’s largest identity design community, has reviewed the history and imagined how famous logos from megabrands like Apple and Ford will look in the future.
As Hostess Brands Inc. deals with the flood of inquiries interested in reviving the Twinkies brand, photographer Dwight Eschliman turned his attention to the ingredients that make up the snack.
Russian designer Oleg Tarasov has explored typography and the hated font Comic Sans (there is even a ‘Ban Comic Sans‘ website).
As part of the campaign to promote Microsoft’s Windows 8, citizens of Oslo, Norway were treated to a surprise dance party whenever they stepped on a “Live Tile.”
Part social experiment, part incentive program, Casa created the Drink Time Sheet, a fridge full of free beer for employees to enjoy… after they’ve completed their time sheets.
Who knew flexing your muscles could be so entertaining? In the latest ad for Old Spice, Terry Crews’ muscles become the controller for a variety of instruments.
At the recent Fuorisalone event, a design expo held in Milan, IKEA gave out branded cameras in its press kit to media attendees.
In many office buildings, most people entering an elevator hardly make eye contact with one another, so the idea of licking the elevator walls together seems completely far-fetched.
Burger King’s latest foray into visual advertising introduces a new wave of possibilities for using makeup and other cosmetics to promote a brand or service.
Nestlé‘s ‘We Will Find You’ promotion in the UK is like a real-world Willy Wonka competition, with six of the brand’s chocolate bars leading to a great prize.
Take a scroll through this Tumblr and view how the iconic Colonel Sanders is replaced by Buddy Holly glasses and a moustache, McDonald’s signature logo becomes a bold black pair of cutlery, and the Heinz Ketchup label looks like an artisanal brand sold at the Brooklyn Flea.
The Internet tends to throw a fit when big brands change their logo- so much so that some brands decide to drop the new look and revert back to the older version.
Smartphone owners who catch a new ads campaign by Wonderbra are invited to watch as supermodel Adriana Cernanova “unveils her secrets.”
Coca-Cola is planning to launch a new photo-sharing service called ‘Happy Places‘, and has released a free iPhone app that shows what it will be like.
McDonald’s social media campaign backfired on Twitter last week after the fast food giant started using the #McDStories hashtag to encourage people to share their experiences. Instead of positive reactions, consumers mainly used the hashtag to make fun of and hurl abuse at the company.
Digital properties are shaping up to demonstrate some of the most inspirational commercial work. That’s why Google has developed Creative Sandbox, a microsite housing a curated selection of work from the advertising industry for people to vote on.
There’s no doubt that G Spirits liquor company is powered by men – and their special German vodka certainly isn’t being filtered for purity. The spirits company released a collection of limited edition spirits that have been ‘filtered’ by being poured down the nude bodies of models.
A vending machine in Coca Cola’s iconic red color and with the words ‘Hug Me’ displayed in the brand’s signature white font, has showed up overnight at the National University of Singapore.
The Italian designer Anna Utopia Giordano has come up with an art project with a humorous design concept that mixes famous alcohol brands and kids toy makers.