How Red Bull takes content marketing to the extreme. Mashable

Etsy shoppers will spend $1bn on crafts this year. Business Insider

Children’s clothing line inspires line for adults. New York Times

Park Heun-hye becomes South Korea’s first female president. Guardian

Reddit’s secret santa game breaks records with almost $2m spent on gifts. TNW

ICE to buy NYSE Euronext. Reuters

A nearby inhabitable planet? Popsci

Tech stats: 84% of US adults use the web daily and 50% own smartphones. TechCrunch

Superbowl will stream live on CBS. Endgadget

How potatoes are being used to improve in-flight WiFi. Wired

NY Times showcases web design potential. New York Times

Now total strangers can message you on Facebook for $1. Mashable