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Cookie Monster Is New Year’s Spokesman For Google Play

Cookie Monster Is New Year’s Spokesman For Google Play

The search giant has released a new ad with the famous puppet to promote its app and entertainment store.

Andrew Vaterlaus-Staby, PSFK Labs

Google has started out the new year by unveiling an ad promoting Google Play, starring Cookie Monster. The story of Cookie Monster’s new years resolution is told through his searches using the service.┬áThe ad also gives a short tutorial on how consumers can use Google Play to browse and download all kinds of media, from music to movies to books to Android Apps. Set the Rocky theme song, Cookie Monster’s good intentions are quickly derailed thanks to a Martha Stewart cookie recipe book:

The spot was created by Boston-based ad agency Mullen.

Google Play

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