Twitter Debuts Video Integration

Vine was bought by the social network last year and the first short embedded video has now been tweeted.

Emma Hutchings Emma Hutchings on January 24, 2013.

Vine is a video-sharing startup that was bought by Twitter in late 2012. It  enables users to embed short videos into their tweets, making the social network more multi-dimensional.

Advertisers could use the videos for short promos, while users could use the service like a video-based Instagram to quickly share creations with family, friends, and followers.

Twitter CEO Demonstrates Video Integration With Vine

Twitter CEO Dick Costolo sent a tweet yesterday about making steak tartare featuring a short looped video clip with audio made using Vine. This teaser suggests the social network is planning to integrate Vine for all users.

 

 

The Verge reports that it is now available for download in the App Store.

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Photo by Gerald R. Ford School of Public Policy