Vine is a video-sharing startup that was bought by Twitter in late 2012. It enables users to embed short videos into their tweets, making the social network more multi-dimensional.
Advertisers could use the videos for short promos, while users could use the service like a video-based Instagram to quickly share creations with family, friends, and followers.
Twitter CEO Dick Costolo sent a tweet yesterday about making steak tartare featuring a short looped video clip with audio made using Vine. This teaser suggests the social network is planning to integrate Vine for all users.
— dick costolo (@dickc) January 23, 2013
The Verge reports that it is now available for download in the App Store.