Co-Creation Spaces – A Future Of Work Trend
Collaborative spaces have spawned labs for initial ideas to be tested and to further inform innovation.
The idea of collaborative creation has been steadily growing as a model for the modern workplace. For example, Since 2008 over 75,000 projects have been launched on Kickstarter representing about $400 million—roughly $5,250 per project. Of these, almost 32,000 have been fully funded and the dollars growth is impressive: For example, the “Games” category raised almost $50,000 in 2008 and this year has already raised over $50 million.
In our new Future of Work report, PSFK labs discovered that organizations of all sizes are looking to emulate the speed, agility and collaborative nature of nimble startups and are applying resources towards creating environments that enable rapid co-creation between people with a wide array of skills sets. Sometimes this manifests as a co-creation space that has lightning fast multi-media communications systems and other times it manifests as a workshop that has rapid-prototyping machines like 3D printers, placing the right tools in the hands of workers and helping them realize more of their ideas.
Harald Becker of Microsoft Office Labs says:
The mentality has changed from ‘Hey, there’s an idea that looks interesting. Let’s explore that further, maybe do some research around that, to ‘Hey, there’s an emerging project, an opportunity, and all of the sudden, you start bringing in resources, people, and start developing a plan of action to accomplish a mutual goal.’ You need to have more capabilities and tools to support these adventures. What we’re looking to do now is have the ability to scale from this very informal process to a very tool-rich environment.
Below we’ve higlighted two examples of the Co-Creation Spaces trend:
- Co-working spaces are social environments by nature. Organizations can develop these spaces to not only bring to life new ideas, but also to connect like-minded individuals and spur new partnerships.
- These types of creative environments allow ideas to rapidly move from concept to prototype, allowing more ideas to make it into the world for testing and validation.
If you’re looking for more trends, innovative ideas or themes changing the Future of Work, check out our full report for sale here or join us for our Social Media Week discussion with leading experts and industry innovators on Feb 20th. More information here.
For more exclusive PSFK Labs’ ideas, watch the summary presentation and see everything that you’ve missed so far here. Feel free to join the conversation and share your ideas about the future of work with the #FoW hashtag on Twitter.