Agency Office Gets A Pop Art Makeover To Help Inspire Creativity [Pics]
To complement the new agency structure, JWT Amsterdam created large-scale graphics on their walls and different areas for certain office tasks.
JWT Amsterdam‘s new office design is off-the-wall with large-scale pop art-style graphics and different departments labeled ‘Think’, ‘Do’, and ‘Make’.
Design director Alrik Koudenburg teamed up with design-artistÂ RJW Elsinga to create the space, which features a greenhouse meeting space with huge plants, architectural tree sculptures, and drawings from artists such as the Dutch collective Kamp Horst and the Norwegian Anders Rockum.
The interior effect was created with graphics, unique furniture and special objects such as the 2.6m high cardboard bunny that houses the office’s awards.
The new agency structure features three departments. ‘Think’ is a place of ideas and plans, featuring an inspirational garden, a library, and a podium overlooking the Leidse Square. ‘Do’ is a city setup where JWT staff organize and develop their ideas. ‘Make’ is where digital craftsmen and women bring the ideas to life. It consists of a studio for design, visualizing, film making, etc., with huge robot cabinets to keep the space tidy. Click through to see images of the new office: