The night before it was due to publish its Sex Survey result, Time Out London switched Noma Bar’s suggestive cover in favor of a much less suggestive blank white page. The racy illustration was pushed inside the publication and became mere background for chunks of block text. Time Out’s editor took to Twitter to explain the choice, saying that the image was connected with the feature inside to give “the most impact” and allow readers the freedom to come up with their own naughty covers.
Judging from the spate of images uploaded to the Time Out blog, it looks like their readers are definitely the creative sort. Have a look at a selection in the gallery below. Some may even be naughtier than the original design.