menu

Domino Display Of iPhones Illustrates At Power Of NFC

Domino Display Of iPhones Illustrates At Power Of NFC
Advertising

Optical illusion shows how content may one day be passed from one phone to another just by touching phones.

Ross Brooks
  • 22 april 2013

San Francisco-based animation firm Aatma Studio recently undertook one of their most ambitious projects yet, to create a giant domino display with one significant difference – each of the dominos is an iPhone 5.

There is one catch – only the first iPhone in the video is real, all of the others have were created using computer animation. At the end of the video there is also a showcase of the latest Near Field Communication (NFC) technology that allows iPhone users to pass content from one phone to another just by touching phones. Another trick of the mind put together with computer animation, which isn’t surprisingly when you remember the iPhone isn’t equipped with NFC technology, yet.

aatma-iphones

To check out this impressive display, take a look at the video below:

Aatma Studio

+#advertising
+#design
+#technology
+Advertising
+Apple
+concept
+Design
+Domino's
+Ideas
+iPhone 5
+mobile
+near field communication
+San Francisco
+technology
+Work & Business
Trending

NBA And Google Partner Up On A VR Series

Advertising
NEW TREND REPORT


RETAIL SNAPSHOT IN LA

A neighborhood-by-neighborhood guide to the city's retail experiments.

DOWNLOAD TODAY

PSFK EVENTS


PSFK 2017 Conference

Ranked #1 of the Most Innovative Conferences of 2016 by Inc. Magazine


BUY YOUR TICKETS, MAY 19

Mobile february 22, 2017
Arts & Culture february 22, 2017
No search results found.