ABC Designs Social, Interactive Sitcom Laugh Track

The Social Soundtracker app creates a new active experience of watching TV online.

ABC News has come out with a web-based and mobile app that lets users create their own audience track while watching live TV. The Social Soundtracker app translates what users feel about a show or movie into sound so it would seem like they’re watching live TV with other people even if they’re alone in the room.

The app can be used on a mobile device if you’re watching live TV or on a laptop or computer if you’re watching a livestream. Users sign in via Facebook and can see who of their friends is using the app at the same time. Users can also add future shows to their calendar.

Social-Soundtracker-1

App users can express how they feel at certain scenes or moments by clicking on any of the emoticons on the app.  When a big percentage of people watching the same show expresses the same emotion, the user will hear a sound reflecting that emotion. Let’s say a big number of people are laughing, then the user will hear audience laughter. If a lot of people are booing, then the user will hear a lot of boos from the virtual audience.

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The web-based version is launching first and the iPhone version will be launching in May.

Check out the video below to see how Social Soundtracker works.

Social Soundtracker

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