Patrick Robinson’s campaign features active wear and urban clothes in a collection called ‘Paskho’.
When hired by Gap in 2011, Patrick Robinson was hailed as the brand’s savior. After leaving, he has turned his back on the experience of working with established brands including Giorgio Armani and Paco Rabanne and selected Kickstarter to help launch a new collection called Paskho. He writes on the site:
I love to design clothing. Simple, beautiful, comfortable clothing that people can afford. It was this desire that led to my new endeavor: PASKHO – ancient Greek for passion. PASKHO is my passion. This is the introduction of my first men’s and women’s collection which includes lounge, active wear and urban clothes geared toward the athlete. The clothes evoke an active, urban soulfulness, filtered through a cool, minimal aesthetic. Pieces are versatile enough to take you from a city bike ride to a lunch meeting, from working out to just hanging out.
Paskho includes many styles for men and women. There is a classic bomber cut long and slouchy, soft knits in featherweight cashmere, cotton or viscose, and lean urban pants detailed with exposed zippers. Innovative fabrics and details combine to create distinct urban staples. There are also futuristic tailored knit trousers, a sweatshirt bomber fused with toughness, and combat pants in light technical fabric.
Robinson has already passed his $50,000 goal on Kickstarter. A wide range of items are offered for pledges, from a $45 women’s tank to a $575 package that includes two pants, a jacket, tank, Henley top, and two t-shirts. Check out the campaign video below to learn more: