Who Is Using Virtual Wallets? [Infographic]

Who Is Using Virtual Wallets? [Infographic]

Financial industry startup Wallaby has released data about their users.

Emma Hutchings
  • 18 april 2013

Wallaby is building the first service to combine a cloud-based wallet with an intelligent credit card. The financial industry startup has released an infographic giving a breakdown of their user base.

Some interesting facts include the average number of cards per user: 4.2, and the percentage of users who have at least one card that offers no rewards: 25%. The facts reveal what real Wallaby wallets look like from their tens of thousands of users.

20% of Wallaby users have six or more cards, while 49% of users hold two or more cards that offer some sort of rewards. The infographic shows that 77% of the users have a points rewards card and 35% have a card with miles-based rewards.

It also reveals that 30% of users have cards from three or more of the four major credit card types (Visa, MasterCard, American Express, and Discover.) You can check out the infographic below:

Wallaby User Infographic Reveals Insights About Our Wallets



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