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Yayoi Kusama Creates Pumpkin-Inspired Louis Vuitton Pop-Up [Pics]

Yayoi Kusama Creates Pumpkin-Inspired Louis Vuitton Pop-Up [Pics]
Design

Brooklyn-based design firm THEVERYMANY collaborated with the Japanese artist to create the fantasy-like store.

Emma Hutchings
  • 30 april 2013

Brooklyn-based firm THEVERYMANY created this Louis Vuitton pop-up shop in Selfridges London for its collaboration with Japanese artist Yayoi Kusama. The design was based on Kusama’s pumpkin installations and polka dot paintings.

Kusama’s Pumpkin-Inspired Pop-Up For Louis Vuitton At Selfridges [Pics]

The red and white store with pumpkin-shaped elements won the 2013 Architizer A+ Jury Award in the pop-up category. It features oversized chandeliers and squat podiums displaying Kusama’s bags. The intersecting structure creates an immersive and hypnotic environment for visitors.

The firm developed an efficient assembly method for the pop-up, describing it as “the world’s first fully carbon-fiber self-supported shell applied to architecture.” The lightweight structure used a modular system, meaning the pre-assembled components could easily be fitted together. Click through to see images of the Vuitton-Kusama pop-up shop:

THEVERYMANY

+#design
+#retail
+Design
+Europe
+fashion / apparel
+Louis Vuitton
+Luxury
+Pop-up shop
+Retail
+selfridges
+UK
+yayoi kusama
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