menu

How Proximity Services Help People Navigate Their Lives Better [My Ideal City]

How Proximity Services Help People Navigate Their Lives Better [My Ideal City]
Design

Location-driven mobile technology platforms make it easier for anyone to find and tap into services and information.

PSFK Labs
  • 19 may 2013

Mobile technology platforms are leveraging location as a key metric for helping citizens seamlessly access a host of services to help them better navigate their urban environments. Whether providing a real-time map of available parking spots or instantly connecting nearby people around location-specific conversations and meet-ups, these solutions make it easier for anyone to easily find and tap into services and information when they need them most.

Gary Hack, a celebrated urban planner with experience directing large-scale revitalization projects like NYC’s West Side highway, has most recently lent his expertise to a crowdsourced plan in Bogota, Colombia called MyIdealCity. He believes that the future of urban planning is in proximity services:

We can be deceived by our ability to communicate with everyone, everywhere. We still occupy only one place at a time. Cars need to be parked somewhere. We can only handle many items for sale in the shops where they are sold. Real power comes from mating our new forms of electronic access with our understanding of places.

proximity-services-2

An example of this is ZapKab, which is a smartphone app that invites people to hail cab with their mobile devices by tapping on their screens. Users’ GPS coordinates and ride requests are sent to cab drivers and nearby, available cabs can be viewed on a map in realtime. The service, paid for by participating taxi drivers via a small monthly service charge, helps cab drivers connect with their customers more efficiently, saving everyone involved time and hassle. A similar service in Colombia called Tappsi offers an on-demand, location based service to order a taxi by phone.

proximity-services-mic-article-header-07

Ayesha Khanna is the Director of the Hybrid Reality Institute, a research and advisory group exploring the  human-technology co-evolution and its implications for society. Khanna believes  believes that the free flow of real-time information amongst citizens can help improve urban life:

The key to unlocking a city’s greatness lies not in technology but the principle of generativity. Generativity is the ability to use technologies to create an enabling infrastructure for connectivity and creativity.

Proximity services offerings vary: Saga is a service that notifies users about what they might like to do nearby based on past likes; Meporter is a mobile news service that lets residents find real-time news stories happening around them; and Sonar is a social network that connects users to people they know who are nearby.

Whether providing a real-time map of available parking spots or instantly connecting nearby people around location-specific conversations and meet-ups, these proximity services  make it easier for anyone to easily find and tap into services and information when they need them most.

Q. “What local services do you want to connect to on your phone?”

Submit your answer now at the MyIdealCity site – or tweet your suggestion using #MyIdealCity and #SensibleCity

proximity-services

Over the next 6 months, PSFK and a team of experts imagining the future of a city will be asking you what you envision as ‘My Ideal City’. Tweet us your ideas using the hashtag of the week and view all the submissions at the MyIdealCity site.

Design
Trending

How Indiegogo Is Becoming An Adult Product Destination

Retail
Home september 23, 2016

Watch This Fire Pit Dance Along To Your Favorite Song

Music City Fire is a system that is designed to flicker in time to ambient music

Automotive september 23, 2016

Slick GPS Navigator Gives Directions To Moped Riders

This small, round device attaches to a sideview mirror to display maps for safer traveling

Trending

Get PSFK's Related Report: Future of Automotive

See All
Home september 23, 2016

A Clock That Beautifully Manages Your Information Overload

The wall-mounted timekeeper is made to help people maintain focus and stay up to date with their appointments

Arts & Culture september 23, 2016

Performance Piece Blends Dancers Into Folds Of Light

The work provides commentary on the increasing connection between programmed and analog dimensions

Related Expert

Rachel Sterne Haot

The first Digital Officer of New York City

Design & Architecture september 23, 2016

Design Firm Adapts Childhood Homes For Unemployed Young Adults

The studio has unveiled three prototypes of transformed living spaces for people forced to move back in with their families

Health september 23, 2016

These Chocolate Squares Claim To Reverse The Aging Process

A group of researchers from Cambridge University have developed a candy bar that promises to give you a youthful glow

Cities september 23, 2016

Food-Producing Architecture Competition Seeks To Better Feed Cities

A design challenge in Copenhagen highlights the need and beauty of urban farming

PSFK LABS REPORT

Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry
NEW

PSFK Op-Ed september 23, 2016

Productivity Expert: The Magic Of The Five-Hour Workday

Stephan Aarstol, Founder of Tower Paddle Boards, explains why the modern notion of office hours needs to evolve

PSFK Labs september 22, 2016

The Future Of Work: Why Innovation Is Every Employee’s Job

PSFK Labs sits down with management at Johnson & Johnson to learn how the company comes up with their next ‘big idea’

Health september 23, 2016

Wearable Monitors Sun Exposure To Prevent Sunburn

The clip monitors UV rays to make sure you're not receiving too much sunlight

Culture september 23, 2016

This Exhibition’s Crowning Jewel Is An 18k Gold-Plated Toilet

The piece, titled 'America,' is meant to raise questions about the country's wealth inequality

Culture september 23, 2016

Match Up With Dates On Tinder Based On Your Music Preferences

A new partnership with Spotify lets people pair up based on shared tastes in artists

Entertainment september 23, 2016

Capture, Cut Up, And Configure Your World In 360 Degrees

To meet a booming 360 and VR video-capturing industry, a multimedia software company bolstered its media editing suite for 360-video creation

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

Advertising september 23, 2016

Buy Movie Tickets Directly From Your Facebook Profile

The new feature is part of a campaign from Fandango to further imbed social media into the ticket vendor's digital presence

Asia september 23, 2016

Co-Working Space Brings The Calming Atmosphere Of Nature Indoors

An architectural firm in China has designed a new type of shared office that prioritizes the natural environment

Retail september 23, 2016

Live Beacon Simplifies Cloud Sharing For Businesses

The battery-powered device and smartphone app allow anyone to send location-specific content without the hassle of code or hardware

No search results found.