menu

Artistic Business Card Installation Offers A New Kind Of Networking

Artistic Business Card Installation Offers A New Kind Of Networking
culture

A gallery of business cards lets visitors play with the exhibition and perhaps find a new designer/artist to hire.

Keerthana Jagadeesh
  • 10 july 2013

Tokyo based designers moriyuku ochiai architects / twoplus-a‘s exhibition, Forest of Business Cards, is composed of contact information cards held together by a styrofoam wall. The installation was inspired by the diversity of the Olympic Games and is a collaboration featuring over 200 designers. Each card has the contact details of the designer on the front of the card and their contact information on the back.

img_6_1372838143_b54a4a05cbfd8656de764e9e651f4629

The gallery brings together separate, individual designs to form what feels like a single, unified piece of art, thus showcasing the interaction between the individual and the whole.

img_1_1372838143_6ac6fd2fba01528bbf235c0cab132e98

The business cards are held delicately by a styrofoam wall and are arranged in loose patterns and color co-ordinated units. The look of the gallery is completely malleable since visitors can take out a card they want to take a closer look at and then put the card back in a different position, adjusting the pattern of the cards. In this manner, the installation is sort of moderated by visitors who change the position of the cards.

img_9_1372838143_b6a0f8529d8d125e1b368689cc40882d

The exhibition is portable and light since the cards can be easily transported to another country and displayed on a styrofoam wall. An installation of this sort shows us how visitors can influence the art on display and how interactivity features are becoming important ways to engage people.

moriyuku ochiai architects / twoplus-a

 

culture
Trending

DIY Kit Lets You Build Your Own Wooden Bike, Boat Or Caravan

Design & Architecture
Culture Yesterday

Messaging Add-On Helps You Correct Your Friends’ Bad Grammar

An iMessage sticker pack will help you copyedit text messages

Automotive Yesterday

Mercedes-Benz Introduces A New Electric Mobility Brand

The separate entity aims to simplify the identification of Mercedes EV products to customers

Trending

Get PSFK's Related Report: Building Tomorrow

See All
Mobile Yesterday

Tinder’s New Feature Makes Swiping A Group Effort

The dating app wants to democratize its gestural interaction by buying in to the social polling trend pervasive among millennials

Related Expert

Daniel Danker

Music Recognition

Syndicated Yesterday

Autonomous Garbage Drone Prevents Trash From Reaching Deep Ocean

The solar-powered WasteShark collects refuse closer to the source: the harbor

Automotive Yesterday

Aston Martin Reveals Its Own Luxury Powerboat

The sleek AM37 echoes styling elements from the British brand's sports cars

Advertising Yesterday

An Escort Website Fights Violence Against Sex Workers

The advocacy campaign from McCann aims uncover the human toll of the exploitative industry

PSFK LABS REPORT

Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry
NEW

PSFK Op-Ed september 28, 2016

Energy Expert: How American Consumers Are Taking Control Of Their Power Use

Jennifer Tuohy, green tech expert at The Home Depot, discusses green home technologies and developments for renewable technologies in US homes

PSFK Labs september 29, 2016

The 10 Steps To Discover, Hire, Develop Your Next Leader

PSFK's Future of Work report outlines key steps in the employee development path to empower next-gen leaders

Culture Yesterday

LIFE Magazine Relaunches In Pure VR

The general interest periodical, which ceased publication in 2000, has turned into a portal for virtual reality content

Mobile Yesterday

Reorder This Detox Drink With A Simple Text Message

Dirty Lemon is streamlining its communication by letting customers place orders, ask product questions and request help exclusively through chat

Op-Ed Yesterday

The Future Of The American Workforce Requires Unbundling College Education

President of JetBlue Technology Ventures: developing corporate education programs for non-traditional students

Retail Yesterday

Gilt’s Pop-Up House Is The Kind Of Store You’ll Want To Live In

The New York City townhouse plays host to the latest in retail inspiration, curation, and lifestyle activation (and some libations, too)

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

Mobile Yesterday

Registering To Vote Is Now Just A Text Away

A new bot aims to mobilize underrepresented groups this election season through SMS and Facebook Messenger

Africa Yesterday

Virtual Reality Game Gives Lessons About Emergency Birth Care

LIFE is a serious tool that takes advantage of new technology to help save lives

Luxury Yesterday

Shoe Repair Has Moved Onto Your Phone

Cobbler Concierge is an on-demand service to get your footwear fixed online

No search results found.