PSFK’s soon-to-be released The Future of Home Living report will launch our first large scale interactive exhibition that will be open to the public on July 23rd in an apartment and exhibition space at 101 Apartments in Chelsea. The showcase is a carefully curated collection of products, services and concepts that are a demonstration of the trends in the Future of Home Living report.
One of the products that will be featured in the exhibition is the Modular Screen created by Moorhead & Moorhead, a New York based architecture and industrial design studio founded by brothers Granger and Robert Moorhead. PSFK spoke with the designers about the ideas behind their products, architecture and what they think will be the next trend in home living.
What inspired you to create the Modular Screen?
Modular Screen was originally designed as part of an architectural renovation project we were working on. We needed something to help separate an open-sided staircase from the adjacent living space.
Because of the project’s budget, the solution needed to be modular – economically fabricated off-site and easily installed in the space. Many modular systems are rectilinear, and you become very aware of the grid created by the joints between pieces. We didn’t want this. We wanted a system of overlapping pieces that camouflaged the joints between parts – this is what drove the design.
The resulting screen can be easily configured to fit in almost any space. I think this modular approach is what attracted the manufacturer, Lerival, to the design, and why the piece is now in production with them.
What is the creative process that goes into the production of any piece of your furniture? What functions and concepts do you take into consideration?
Most of our furniture pieces start from one of two places – a need that arises in one of our architectural projects, or a brief from a furniture manufacturer. In either case, there is usually a clear functional need.
On top of this, we layer our interest in how things are made – simple materials and efficient manufacturing processes.
In the best-case scenario, the final result is a combination of all of these elements, and lots of hands-on experimentation.
What do you see as the next big trend in urban living?
The next big trend is small.
In New York good design has traditionally been the prerogative of those with large spaces and big budgets. This spring New York City announced the winner of its micro housing competition, adAPT NYC…and the seeds of change have been sown. Hopefully, we’re going to see a lot more attention paid to commissioning affordable, well-designed small spaces.
What are three things (products, services, interior design solutions etc.) you’d put in your perfect home or apartment?
Lots of natural light (preferably with a good view). A comfortable reading chair. A bed with a great mattress.
Thanks Granger and Robert!
Located at 101 West 15th Street, the Future of Home Living experience will offer an unparalleled glimpse into the lifestyle of the ultimate, modern-day New Yorker, just a taste of which you’ve seen above. From the convenient to the visionary, we will provide an opportunity for multi-sensory engagement with the products, services, and ideas that are at the forefront of modern city life.