Dual-purpose printed matter gives cyclists an easy way to deal with the rain.
Cyclists can only protect themselves so much when it comes to the rain, and it often involves DIY solutions such as stuffing newspapers into their socks and shoes as a preventative measure. Thankfully someone decided to design an absorbent newspaper to meet this exact requirement amongst the cycling community.
A collaboration between Newspaper Club co-founder Ben Terrett and James Greig at Vulpine, the pair recruited a host of illustrators and designers to contribute work for their absorbent newspaper, focused around the theme of cycling in the rain.
Manufactured in the UK – where wet weather is the only weather – the newspaper serves not only as functional shoe stuffing, but also gives cyclists a whole host of exciting designs to admire before putting the paper to use.
Some of the designers featured include Bloomberg Businessweek’s Richard Turley, Anthony Burrill, Carolyn Roberts of the Observer and Matt Jones from Google Creative Lab.
While the paper could serve as an excellent wet weather repellent, chances are that most cyclists would be reluctant to put such a well-designed piece to use in their shoes.
You can decide for yourself by taking a look at some of the designs shown in the gallery below: