Pepsi Campaign Levitates Man On London Streets
Suspended in mid-air and attached to a London double decker bus, stunt man Dynamo wows viewers in latest ad
The soft drink company’s latest ad shows daring stuntman, Dynamo, mid-air and levitating alongside a London red bus. The stunt must’ve given Londoners quiet the jolt since Dynamo looked composed as he pulled out his smartphone and took a video of the stunned faces passing by on the streets. Pepsi used the hashtag #LiveForNow while sharing the video.
This seems like a gimmicky ad trick, perhaps more of a flash in a pan than an authentic way to connect with Pepsi drinkers. People might be debating the technical trick behind the levitation and there are already speculations of a fake arm being used to hold Dynamo still.
Fake arm or not, traversing around London attached to the side of a bus is a gutsy stunt. But will Pepsi reveal how they achieved it?
Check out the video below and take your best guess at how it was done.