How New Tech Puts People Inside Their Media [Future of Entertainment]

How New Tech Puts People Inside Their Media [Future of Entertainment]

In the sixth week of our ten week series with IQ by Intel, we explore immersive storytelling platforms.

  • 18 august 2013

The Future of Entertainment series by iQ by Intel and PSFK Labs is highlighting the latest in entertainment innovation. Over the course of 10 weeks at, we are showcasing new products, services and technologies, exploring the changing face of how we consume, share and create content and getting reactions from Intel experts.


Introduction To Immersive Story Environments


In a trend we have labeled Immersive Story Environments, we see how developers are creating technology that enables audiences to delve deeper into stories and media than ever before, entering augmented and virtual reality experiences. Completely immersive, these technologies are changing our relationship with storytelling, letting us be active participants in a fantasy world.

Virtual Reality Goggles Aim For Completely Immersed Gaming


The Oculus Rift is a pair of Virtual Reality goggles that consist of a headband and attached LCD screen, with a barrier so that each eye sees the screen separately, giving the experience a sense of depth. In combination with the illusion of distance, the goggles include a motion-tracking technology, which means the 3D environment will respond to your head movements, providing a truly immersive experience.

How New Tech Breaks Content Outside the Limits of the TV Screen


Microsoft’s IllumiRoom is a proof-of-concept system that uses an Xbox Kinect and a standard projector to throw content from the TV onto the walls and furniture, overlaying its surroundings with the contextual visualizations.

How Immersive Storytelling Will Change Entertainment & Education


We talk to Sean Koehl, Technology Evangelist at Intel Labs, who explains how interactive virtual environments are creating an alternate reality. While technology is still developing, Koehl sees a real possibility of immersive entertainment going mainstream. Moreover, he believes it can move beyond entertainment and into the classroom as educational tools.

Read more from the series at the links below:

Contextual Entertainment
Biometric Inputs

Multi-Dimensional Entertainment

Socially-Curated Discovery
Digital Overlay

Stay tuned to iQ by Intel and PSFK or subscribe to the Future of Entertainment series on Flipboard to stay on top of the latest content.


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