menu

Dunkin’ Donuts Launches Edible Charcoal-Tinged Treats [Pics]

Dunkin’ Donuts Launches Edible Charcoal-Tinged Treats [Pics]
Work

The Thailand office of the food company has released 27 special black doughnuts made from the edible substance.

Leah Gonzalez
  • 20 september 2013

When you think of charcoal, food doesn’t really come to mind. In Thailand, however, they’re using it as the magic ingredient in a special edition of donuts.

Dunkin’ Donuts Thailand has come out with 27 special black doughnuts that are made from an edible charcoal composed of bamboo and baked bark imported from Europe. The company has even created a fluffy mascot called Charcoal Bear to promote the special doughnut variants.

The flavors include Charcoal BBQ Ring, Charcoal Jalapeno, Charcoal Choco Chilli, Charcoal Blue Mint, Charcoal Banoffee, and Charcoal French Praline.

Each doughnut sells for 27 baht or just under 1 US dollar. Apparently sales are good, according to a report on Bangkok Keizai, and the company’s US office is watching with great interest. Whether these special doughnuts will make it to other countries is yet to be seen.

Dunkin-Charcoal-Donut-3

Scroll through images of the special doughnuts below.

 

Dunkin’ Donuts

+Asia
+charcoal
+dunkin donuts
+Europe
+USA
+work
Trending

NYC Announces A Massive $136 Million Creative Hub In Brooklyn

Cities
TREND REPORT


NEW: ENTERTAINMENT DEBRIEF
Media in the age of omnipresent tech


DOWNLOAD NOW

PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

Financial Services Yesterday
Food Yesterday
No search results found.