menu

Google+ Hangouts Match Fashion Designers With Potential Customers [Video]

Google+ Hangouts Match Fashion Designers With Potential Customers [Video]
Design

Group video chat lets participants stay at the cutting-edge of fashion.

Ross Brooks
  • 26 september 2013

Always happy to experiment with new ideas, Google is teaming up with the Council of Fashion Designers of America to create a new social shopping experience. The idea pairs fashion designers and customers using an app designed exclusively for Google+ Hangouts.

On Air” allows retailers to discuss trends or specific products in a publicly broadcasted multi-person video chat while customers can simultaneously browse or buy a curated selection of products available for purchase online.

google-fashion-designer-hangout

Diane von Furstenberg will be the first designer to get involved, sharing top trends for the coming Fall. The online hangout is happening on October 3rd, at 8pm EST, and you can get involved by visiting Shop The Hangout. Other designers planned for October include Rebecca Minkoff, Rachel Zoe, as well as Marcus Wainwright and David Neville of rag & bone.

On Air

+#design
+#technology
+Design
+Fashion
+fashion / apparel
+Google
+Google+ hangout
+Rebecca Minkoff
+Retail
+social shopping
+technology
+web
Trending

3 Key Trends Driving The Future Of Entertainment Consumption

Augmented & Virtual Reality
TREND REPORT


NEW: ENTERTAINMENT DEBRIEF
Media in the age of omnipresent tech


DOWNLOAD NOW

PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

AI february 17, 2017
Food february 17, 2017
No search results found.