PSFK Presents The Future Of Gaming With Zynga

PSFK Presents The Future Of Gaming With Zynga

An inspirational New York Ad Week event for creative professionals on the business of mobile gaming.

Nestor Bailly, PSFK
  • 15 september 2013

Held during New York’s Advertising Week, PSFK will hold an inspirational event for creative professionals on the business of mobile gaming. Join us Thursday, September 26, 2013 from 9:00 to 11:00 AM at 595 11th Ave in New York.

Brought to you with the support of the team at Zynga at the event space at Mother New York, the team behind will curate a selection of speakers that will discuss the culture of games, plus a panel that will dive deep into how brands are leveraging games to interact with audiences.

Speakers such as Jamin Warren from the future-forward games publication Kill Screen, and Zynga creative director Arianna Orland and director of brand strategy Jonathan Waecker will talk about play and the culture of games. A panel discussion will follow that looks at in-game advertising, offline and online activation and branded games. Panelists include Julie Shumaker, Zynga’s Head of Ad Sales, Margaret Robertson who leads the game studio Hide & SeekMother NY co-founder Andrew Dietchman and in-app game-mechanic pioneer Jason Oberfest who founded Mango Health.

Half talks – half social mixer, this salon will be the definitive advertising-meets gaming industry event that takes place during the same time as Advertising Week.

Please RSVP now to guarantee admission!

Share your thoughts during this event with #PSFKGaming on Twitter.


The Story Behind How LYNK & CO Created A Car Brand From Scratch

Technology Today

Google’s Gyroscopic Camera Lets You Shoot VR Content On Android

The experimental device called Sprayscape takes photos inside a sphere to create 360-degree virtual images

Syndicated Today

Why Fashion Labels Are Moving Away From Overt Branding

New research suggests brand are shying away from logos and flashy displays


Get PSFK's Related Report: Future of Automotive

See All
Fashion Today

Scientists Have Developed A Furry Wetsuit Material Inspired By Beavers

MIT researchers created the lighter and warmer fabric to maximize speed in the water and to keep swimmers dry

Related Expert

Robert Stephens

Best Buy, GeekSquad, Retail

Advertising Today

Coca-Cola Has Created A Custom Gaming PC

Maingear developed a computer featuring a fully functional coke bottle water-cooling reservoir

Social Media Today

Chipotle’s New Weekly Show Broadcasts Over Snapchat

The Mexican fast food brand is trying to build goodwill with high school and college students through the social media platform

Media & Publishing Today

The NBA Is Filming Live Games With A Special Camera Just For Your Phone

Subscribers to League Pass can now access a feature called Mobile View, which is shot to be optimized for phones and tablets


Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry

PSFK Op-Ed Yesterday

General Electric: Lighting’s Impact On Sleep Is More Than The Off Switch

Jeff Patton, General Manager of Connected Home Products at GE Lighting, uncovers how lighting technologies can affect our sleep cycles

PSFK Labs october 25, 2016

The Keys For Exceptional Performance On And Off The Field

PSFK Labs' new report highlights five important insights for businesses to perform better than the competition

AI Today

Film Touchingly Portrays The Challenge Of Relying On AI To Combat Loneliness

Director David Wilson takes viewers on a journey of the benefits and ultimate deficiencies of replacing human interaction with robots

Travel Today

Delta Lets Flyers Track Their Luggage From The Airplane To The Airport

The airline's new app allows customers to see exactly where their baggage is throughout their journey

Food Today

Chef Turns Invasive Species Into Delicious Sushi

Creator Bun Lai is adapting strange new ingredients for his menu, which responds to the ecological impact of overabundant creatures in the local environment

Gaming & Play Today

Build Your Own Subway System In This Minimalist Game

Mini Metro lets you design your own fully functional transit network, simulating the flow of urban commuters with pared-down visuals

Work Today

Keyboard Designed To Help Women Use More Assertive Language

The device is a commentary on gender roles in the workplace, and features easy access to "power verbs" that help reinforce a habit of being direct in writing

Arts & Culture Today

Spanish Artist Dreams Up What Animals Would Look Like In Modern Clothing

Yago Partal's portraits depict the fantasized style preferences of creatures worldwide, from an Arctic wolf to a zebra

Fitness & Sport Today

New Data Technologies Make Hyper-Personalized Training A Reality

The Sports Debrief from PSFK Labs looks at how analytics tools are being developed to optimize human performance across all industries

Technology Today

IBM Watson Helps Grammy-Winning Producer Craft An EP

The computer system's data technology generated musical scores for Alex Da Kid's first solo project

No search results found.