PSFK Announces The People’s Choice Winner Of The Connect UP Design Challenge

PSFK Announces The People’s Choice Winner Of The Connect UP Design Challenge

The people have decided on the Orchestra concept from Mr. UX, but the grand prize and runner up have yet to be announced.

  • 16 september 2013

After a strong showing from the top five Connect UP finalists in PSFK Labs and Jawbone’s month long design competition, we are pleased to announce that the Orchestra concept from Mr. UX is the the people’s choice winner. However, the Grand Prize Winner, who will receive a VIP trip to CES for two as Jawbone’s guests and one Runner ‘UP’, who will win a collection of Jawbone products for their teammates and friends, have yet to be announced. Review the the other finalists and stay tuned at the Connect Up site to see who the Grand Prize and Runner ‘UP’ winners are tomorrow. Read on to see the people’s champion’s vision of better living with connected devices (the people’s choice winner is based on voting tallied at the end of day this past Friday, September the 13th).

With the proliferation of smart, connected consumer electronics aimed at a variety of areas, no true framework has been developed to allow all of them to communicate with one another. What if we were also able to draw from each product’s unique value and combine them to create a much more powerful benefit for the consumer, and have greater impact on their lives. That’s what Orchestra does. It starts by allowing the owner to identify the connected devices they come in contact with during the day. More devices should not mean more management, so Orchestra simplifies this through a central dashboard that also acts as a communications bridge between each product.

When opening Orchestra for the first time, an owner is greeted with a menu of Rhythms that are possible  through the available connected products synced with the platform. Assuming the owner has several products that can be combined to form Rhythms, Orchestra will present its capabilities:

• Sleep
• Productivity
• Energy
• Diet

Orchestra works both to help alleviate specific problems like poor sleeping, and as just a gentle push in the  right direction on top of already good habits. Because of this, the application will automatically engage all the Rhythms possible. At this point an owner can deselect any they are not interested in using.

As an additional feature on this screen, Orchestra will show the Rhythms that could be unlocked if only the owner had one or more of the products to fill the gap in the macro. Having all the available Rhythms will give you the biggest influence on general wellness.


Since no two humans are alike, a user can tap into any Rhythm to customize it with feedback.

Do you feel better or worse when you eat lunch earlier or later?
Are you a morning or night person?
Do you suffer from seasonal affective disorder?
Do you have any dietary restrictions?

This feedback-based approach allows a user to dial up or dial down the effects of each product in the Rhythm while simultaneously affecting the timing of the sequence. Growing research shows that frequent breaks from tasks improves productivity and creativity, and that skipping breaks can lead to stress and exhaustion.

Orchestra organizes your day with a series of cues that help you break when you need to, to stay focused and highly productive.

Check out the other top finalists at the Connect Up site to see who the Grand Prize and Runner ‘UP’ winners are tomorrow.

* The Peoples Winner is based on voting tallied at the end of day this past Friday, September the 13th.



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